Blog Section: Lifestyle

First Bikes: You Never Forget Your First

Sep 14, 2021 View Comments by

My first motorcycle… Written by: Jeff Buchanan. Ask anyone who has owned motorcycles what their third or fourth bike was and they may have to think about it for a second, juggling the proper order as they dust off their memory. Ask them about their first, and they can tell you without hesitation—usually accompanied by […]

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INDIAN MOTORCYCLE TAKES ITS KING OF THE BAGGERS TO THE NEXT LEVEL WITH NEW POWERPLUS PERFORMANCE CAMS

Jan 13, 2021 View Comments by

In 2019 Indian Motorcycle reimagined what an American bagger could be with the introduction of the Indian Challenger. In 2020 the Challenger’s superior performance capabilities were dramatically validated with its victory at MotoAmerica’s inaugural King of the Baggers race at the historic Laguna Seca Raceway. Now the ultimate American bagger gets an extra dose of muscle with […]

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The Seeker: No Rules, No Destination, It’s About the Journey [video]

Sep 30, 2020 View Comments by

 The Seeker is more than just about adventure and riding motorcycles. It’s about the freedom and joy you experience from doing what you love to do. It’s about the sense of accomplishment you get from testing your limits, stretching yourself, and allowing yourself to grow. Starring Pol Tarrés and directed by the Echevarria Brothers […]

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The Litas: Fostering Empowerment on Two Wheels

Jul 22, 2020 View Comments by

In an era when the motorcycle industry has witnessed a gradual tapering off of sales from a peak in 2006, an interesting statistic surfaced in the most recent survey (2018) by the Motorcycle Industry Council: Women make up 19% of motorcycle owners. That is up from less than 10% the previous decade. Even more illuminating […]

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Pure Riding Fun on Royal Enfields: The Simple Life

Apr 21, 2020 View Comments by

We get lots of bikes at the office, both big and small, but there’s something unique about these … maybe it’s their styling or their simplicity—but they remind us of the bikes we grew up on. Here’s a few videos and tour articles that take you along for the ride, plus a couple riding tests […]

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Your Mindset Can Affect Your Health

Apr 16, 2020 View Comments by

  The world is experiencing an unprecedented situation as COVID-19 continues to surge in numbers. Government officials are scrambling to find ways to flatten the curve of the virus, but with no clear treatment, vaccine, or even knowledge of whether the virus will lose steam during summer months, the weight of reducing the spread and […]

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