Polaris Acquires Brammo Electric Motorcycle Company

Jan 25, 2015 View Comments by

The newest addition to Polaris’ ever-expanding collection of brands is the electric motorcycle manufacturer Brammo. Polaris has been invested in Brammo since 2011, but this new deal seems to fully integrate Brammo into Polaris. This will include the design and production of electric motorcycles at Polaris’ Spirit Lake facility in Iowa, which is home to […]

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Mercedes-AMG Goes to Bat with MV Agusta

Nov 04, 2014 View Comments by

It was big news when Audi acquired Ducati back in 2012. The motorcycling world wondered if and how the German automaker would change the Italian motorcycle company. Two years later, it seems that all of our fears and worries were unfounded as Ducati has pretty much continued building the same kind of bikes they always […]

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Touring Vermont and Making the Pitch

Jul 21, 2014 View Comments by

What do you get when you combine ABC’s Shark Tank TV show with a motorcycle tour of Vermont? The answer is Road Pitch, a project of FreshTracks Capital, a Vermont based venture capital firm, and founder Cairn Cross. It will work like this, 25 Vermont entrepreneurs, investors, and business advisors will ride around the state […]

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Adaptiv Technologies GlowRider Vest Named to Nifty Fifty

Mar 27, 2014 View Comments by

The GlowRider Electro-Luminescent Vest from Adaptiv Technologies takes hi-vis apparel to the next level. In addition to its retina searing bright yellow color and reflective material, the GlowRider also boasts electro-luminescent panels on the back and sides of the vest. These panels are actively illuminated, which vastly increases the wearer’s visibility at night. The strips […]

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BMW to Enter Sub-500cc Market

Apr 09, 2013 View Comments by

Lately, BMW has been making it clear that they view small-displacement motorcycles and scooters as a major future growth market that they want to be a part of. Now they’ve made it official. BMW Motorrad has announced a partnership with the Indian firm TVS Motor Company to build and develop motorcycles with displacements under 500 […]

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Polaris Industries Acquires KLIM Technical Riding Gear

Dec 06, 2012 View Comments by

Primarily known for their high-end riding gear sold under the KLIM brand name, Teton Outfitters, LLC is heading under the corporate umbrella of Polaris Industries. Though details on the terms of the agreement are not forthcoming, we do know that the KLIM brand will be added to Polaris’ parts, garments, and accessories (PG&A) business. Steve […]

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