Indian Motorcycle has again joined forces with the Veterans Charity Ride to Sturgis, a nine-day journey that provides veterans a chance to use motorcycle therapy as a way to decompress from the challenges of post-war life. Through the Hero’s Ride of a Lifetime program, well-deserving veterans can be nominated to join the ride from now until May 21.
Rolling out of Los Angeles on July 28 on Indian motorcycles, participants will roll through the most scenic backroads of the western United States. Veterans will not only experience the beauty of the great outdoors, but also make stops to meet with other veterans, supporters, riders, and will participate in various adjacent adventures. Upon arrival in Sturgis on August 5, the group will be treated to a special “Heroes Welcome” before taking part in a week of activities that further solidify the brotherhood and sisterhood formed during the ride.
Twenty deserving veterans and veteran mentors will join the Veterans Charity Ride to Sturgis in 2017. Additionally, organizers are offering two post-9/11 veterans the chance to participate in the ride via the Hero’s Ride of a Lifetime program, which enables the public to nominate these two veterans. One space will be given to an ambulatory veteran motorcycle rider (proof of motorcycle license endorsement and sufficient riding experience required) and the other space will be given to a severely wounded or amputee veteran to ride as a sidecar passenger (no motorcycle experience required). Submissions are now being accepted online with the selections to be announced July 4.
The Veterans Charity Ride to Sturgis was conceived and developed by veteran Army paratrooper Dave Frey and Emmy Award-winning producer and director Robert Manciero of Full Vision Productions.
To nominate a post-9/11 veteran for the Hero’s Ride of a Lifetime program, visit VeteransCharityRide.org/Heros-Ride.
Text and Photography: Indian Motorcycle
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