On August 5th, 2012, just before the Zac Brown Band takes the stage at the Sturgis Buffalo Chip, Indian Motorcycle will reveal two motorcycles co-branded with Jack Daniels and the Zac Brown Band. The 2010 Chief Darkhorse and 2010 Chief Vintage are endowed with special Jack Daniel’s themed paint, as well as custom leather seats and saddlebags from Zac Brown’s leather shop, Southern Hides. After the concert, the bikes will be on display at the Indian Motorcycle and Jack Daniel’s booths, and will then go on tour with the two brands until they are put up for auction to support Southern Ground, a youth camp founded by Zac Brown to help children overcome a variety of social, emotional, and behavioral problems. To get your passes to the unveiling and Zac Brown Band concert, go to www.buffalochip.com.
Photography: Cole Cassell and Jim Gallop